American Crew Firm Hold Gel creates body and shine with high hold. This alcohol-free, flake-free formula is non-drying to the scalp and contains thermal barriers that protect the hair from environmental stress. Use when firm or maximum control is desired. All Hair Types.

- Dual Polymer Complex provides high hold and high shine
- Alcohol free Formula prevents flaking
- Low pH avoids drying the hair and scalp
- Carbomer allows easy distribution through hair